Separate the components
Design, theme development, product data, modules and integrations each have their own scope. Migration, translation, licences and hosting may be budgeted separately.
Explain the starting point
An existing installation can be extended, but an outdated theme or missing API may add work. An initial review makes the proposal’s assumptions visible.
Compare like-for-like scope
Ask what is included in testing, handover, aftercare and maintenance. A clear proposal describes outcomes and boundaries, allowing meaningful comparisons beyond the starting price.
Official PrestaShop documentation ↗
Related reading: Custom PrestaShop development and Discuss your PrestaShop project.